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Digital health trends showing Americans using health apps and wearable technology to monitor daily wellness

More Than Just Steps: Why Digital Health Is Becoming a Daily Essential

For many people, checking their health stats is as routine as checking the weather.

Gen Z spending habits show how young Americans are adjusting spending priorities amid financial stress and recession concerns
Gen Z isn’t “cutting back.” They’re making harder choices. 

The first wave of the Gen Z Economic Tracker captures a group of young Americans

Gen Z soccer fans following FIFA 2026 through social media and digital content
The Calm Before the Kickoff: Gen Z and the 2026 FIFA World Cup

Tracking US sentiment toward the 2026 FIFA World Cup in the build-up to the big

GLP-1 adoption trends showing Americans using Ozempic and Wegovy for weight loss and lifestyle changes
Beyond the Buzz: What GLP-1 Adoption Really Looks Like

Nearly everyone has heard of GLP-1 drugs, but far fewer have actually tried them. Medications

Social media ban for kids supported by 72% of Americans due to concerns about mental health and online safety
The Social Dilemma: Protecting America’s Kids from Scrolling

In December 2025, Australia became the first country to ban social media use for kids

Why you have unread emails as inboxes become storage for receipts, notifications, and messages instead of communication
The Real Reason You Have 1,000 Unread Emails

The year is 1996. Wonderwall is blasting on the stereo (extremely unironically). You’re parked at

Gen Z financial habits show a shift away from traditional banks toward digital apps and flexible money management
Don’t Bank On It: Gen Z Takes a Different Approach to Traditional Financial Management

For decades, managing money meant visiting a branch, opening an account, and trusting the institution